Researching how your customers currently solve their problems, what their pain is, what they will pay or do to solve it along with understanding the functional elements of the industry you operate in, are critical success factors for business. My … [Read more...]
External Scan: Technology
In today's day and age nothing is growing and evolving as fast technology is, and if don't evolve with it you and and your business may be left behind. Now more than ever it is essential to know what factors and areas to direct your time and effort … [Read more...]
External Scan: Socio-Cultural Factors
When it comes to your business, there are endless factors that could impact your success. As anyone struggling with the fast pace of emerging technology adoption can attest, socio-cultural elements external to your specific business environment can … [Read more...]
External Scan: Economic Factors
Ever wonder how economic factors might affect your business? Most business people immediately think of tax rates that affect all businesses (macro) though there are other economic factors that you should be aware of, particularly if you are looking … [Read more...]
External Scan: Political-Legal Factors
Do you ever wonder when you need to assess your market and industry and where to start? Along with Mike Thompson, co-author of the Business Diagnostics book, I recorded a series of short videos explaining the key elements of our Business Diagnostics … [Read more...]